Camping continues to see strong growth as more consumers seek wellness through nature, unplugging from digital life, and reconnecting with family and friends in the great outdoors. From weekend warriors to full-time van lifers, campers are investing in gear that enhances both comfort and adventure. For outdoor retailers, staying stocked with the right camping essentials is crucial to meeting this rising demand—and driving sales in a competitive market.
Below is a roundup of must-have camping gear categories and trending items every retail store should have on their shelves to capitalize on the 2025 camping season.
1. Tech-Integrated Tents and Shelters
Gone are the days of basic two-person nylon tents. Today’s campers want lightweight, easy-to-pitch, and weatherproof shelters—with a tech-forward twist. Look for tents with features like:
- Integrated LED lighting
- Solar-charging ports
- Modular privacy sections
- Ultralight materials for backpacking and bikepacking
Retail Insight: Stock a mix of high-end glamping tents and ultralight backcountry models to appeal to both casual and serious campers. Brands that market “instant setup” or “smart shelter” capabilities are especially popular among millennial and Gen Z campers.
2. High-Performance Sleep Systems
Comfort is king when it comes to modern outdoor sleep gear. Campers now expect sleep setups that rival their bed at home.
Key products to stock:
- Self-inflating or battery-inflated sleeping pads
- Insulated and compressible sleeping bags (3-season and 4-season options)
- Compact camping pillows with ergonomic support
Trending in 2025: Retailers should watch for eco-friendly materials and sleep systems tailored to side sleepers or tall users, which are often requested online and in-store.
3. Portable Power and Solar Solutions
The demand for off-grid power continues to rise as people bring more devices on their trips. Portable charging solutions are no longer optional—they’re expected.
Best-sellers include:
- Solar-powered battery banks
- Compact power stations (300–1000Wh)
- Rechargeable lanterns with USB outputs
- Foldable solar panels for backpackers and overlanders
Tip: Highlight the wattage and number of device charges per unit in product signage to educate customers.
4. Compact and Durable Cooking Gear
The camp kitchen has evolved into a curated collection of tools that combine function, portability, and gourmet possibilities.
Stock these essentials:
- Multi-fuel camp stoves (propane and butane hybrids)
- Non-stick nesting cookware sets
- Portable espresso makers and French presses
- Food storage solutions like collapsible coolers and bear-proof containers
Trending Now: Dehydrated gourmet meals, compostable dinnerware, and silicone foldable dish sets are flying off shelves, especially with eco-conscious consumers.
5. Multi-Use Tools and Safety Gear
Modern campers value minimalism, but they won’t sacrifice functionality. Multi-use tools that pack down small but perform big are musts.
Hot products:
- Survival multitools and fire-starters
- Rechargeable headlamps with motion sensors
- Water filtration straws and gravity-fed systems
- First-aid kits tailored to outdoor activities
Retailer Tip: Bundle these together in a “wilderness survival pack” to increase average cart value.
6. Outdoor Furniture and Comfort Items
Campers are prioritizing comfort more than ever, especially families and RV users. Don’t overlook the rising popularity of premium outdoor furniture.
Best-sellers include:
- Lightweight reclining camp chairs
- Adjustable camp tables
- Hammocks with bug nets
- Heated blankets powered by portable batteries
2025 Trend: Inflatable loungers and foldable rocking chairs are gaining traction through social media platforms like TikTok and Instagram—great for stores targeting younger audiences.
7. Personal Hygiene and Wellness Gear
As more people camp for longer stretches or adopt van life, personal hygiene gear has become a fast-growing product category.
Top products:
- Solar shower kits and privacy tents
- Biodegradable wipes and dry shampoo
- Eco-friendly toiletries in travel containers
- Compact mirror kits, towels, and grooming tools
Retailers should dedicate space for this category, especially in stores located near national parks or trailheads.
Final Thoughts: Merchandising Tips for 2025
To keep up with industry trends and consumer preferences, here are a few strategies for retailers:
- Create curated bundles: Family camping kits, backpacking starter packs, or “van life essentials” can increase unit sales and provide a guided shopping experience.
- Leverage QR codes: Add QR codes to in-store displays that link to how-to videos, product reviews, or packing lists.
Seasonal product rotation: Rotate inventory to reflect seasonal needs—like adding more sleep system insulation or storm gear in fall.
Camping is no longer just about roughing it—it’s about comfort, sustainability, and connection. Retailers who adapt to these expectations will not only drive sales but also earn long-term loyalty from a fast-growing customer base.
Now’s the time to gear up.
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