Sharing your passion

We are a team of experienced professional  executives who love the outdoors and active lifestyle.

What drives us? Winning for our clients!

When you partner with Kelly Brand Management you get…

Clarity! Clearly defined business goals and data-driven performance metrics

Sales power! Omni-channel sales management – distributors, brick and mortar retailers, buy groups, dealers, and major ecommerce retailers – utilizing one sales team

Winning strategies! Our unique combination of philosophy and strategy outpowers other sales agency models.

To the summit. 

Our Team

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Joel Bell


John Mancini

VP Alternate Channels 

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Joshua Dutton

VP Sales 

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Jamie Nash

VP eCommerce

Glen Reich

eCommerce Sr. Account Manager 

Jessica Buss

Sr. Account Executive

Mike Reis

Sr. Account Manager, Dealer Accounts

Rob Viner

Sr. Account Executive

Dealer Pro  App Delivers a Robust Business Tool for Dealers and Manufacturers

One of the major challenges facing Hunting, Fishing, and Outdoor sales agencies is servicing the dealer business. With more than 2,500 U.S. dealers, both the size of this segment and its fragmented nature have made it prohibitive for the majority of sales agencies to service the business affordably and effectively. The current model leaves manufacturers frustrated with a lack of results, while sale agencies struggle to be profitable.

Key Features

More dealer touchpoints for manufacturers/sales reps – Push notifications will alert dealers instantly to a variety of information including new products, closeouts, rebates, trade show details, hot buys or order updates.
Marketing and sales information easily disseminated from manufacturer to dealers – Information will be categorized by manufacturer and will include advertising plans, in-store marketing, displays, MAP (minimum advertised price) holidays and any other assortment changes from the manufacturer.
Similarly, dealers will be equipped with more knowledge on how to sell manufacturer products. Manufacturers can provide content to the app to educate dealers on new items.
Easier ordering – Dealers can place orders with sales reps directly through the app both in-store and at industry trade shows. Order history is saved for easy re- ordering and forecasting.
One-stop for pro-staff and sales rep contact Info – The app will provide dealers with contact information for their local rep and pro-staffer.


Feel the benefits

Join the application to get started