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Kelly Brand Management Announces New Vice President of E-Commerce

Atlanta, GA – July 9, 2023 – Kelly Brand Management (KBM), a leading full-service sales and marketing agency, announced it has promoted former director of eCommerce, Glen Reich, to vice president of eCommerce. Reich brings a wealth of eCommerce and online sales experience to this new position, boasting partnerships with over 140 brands throughout his eCommerce career.

“I love the family environment within KBM,” said Reich. “Ultimately, this promotion proves the trust Kelly Brand Management has in me and my team. I want to thank my eCommerce team for their outstanding performance which allowed for this opportunity. I am humbled and honored to continue in the shared growth of our agency, eCommerce department, and our clients.”

Reich and his team are tasked with managing, growing, and optimizing clients’ eCommerce strategies across several industry verticals, including sporting goods and outdoor, grocery, specialty, and convenience. Reich’s promotion, and the continued growth of the eCommerce division, speaks to Kelly Brand Management’s investment in client success.

Joel Bell, President of Kelly Brand Management, added, “Glen has done an outstanding job managing and growing the eCommerce division for several years. His professionalism, tenacity, organization skills, product knowledge, client management, and expertise in the eComm channel make Glen an outstanding individual to work with and an exceptional employee.”

KBM has a vast portfolio of top outdoor brands and is continually helping them break into new spaces through advanced sales and marketing strategies. To learn more, visit

Contact: Laura Rotroff, Vice President, Marketing, Kelly Products, 770-385-1187


About Kelly Brand Management
A division of Kelly Products

Kelly Brand Management (KBM) is a full-service sales, marketing, and business management consultancy delivering strategic sales channel management and e-commerce solutions. With a unique perspective and powerful range of brand development and comprehensive agency access to distribution, brick and mortar, buy group, dealer, and e-commerce channels, KBM offers an evolutionally better method, helping customers win more often. For more information, visit

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